Sandra in Valencia & Marketing za male biznise
My own projects — building a brand and a community around life in Valencia, and an educational profile on digital marketing for small businesses.
Personal project
A personal brand that attracts clients
About the project
Sometimes you are your own best client. Two Instagram profiles I’m building out of passion and experience:
Sandra in Valencia
@sandrainvalencia — a profile dedicated to life in Valencia — from practical relocation tips to everyday stories from Spain. Building a community of people who share the same passion for Mediterranean living.
Marketing za male biznise
@marketing.za.male.biznise — an educational profile where I share practical digital marketing tips for small businesses. Free content that helps entrepreneurs take their first steps in the digital world.
What I do
1. Content strategy
I plan content that is authentic, educational, and engages the community — no generic advice, only things I’ve tested myself.
2. Visual identity
A consistent visual style across both profiles — a recognizable brand that builds trust.
3. Community building
Active interaction with the community — because real marketing is a conversation, not a monologue.
Why it matters
These projects are my best portfolio — proof that I apply to myself what I suggest to clients. If I can build a brand from scratch, I can do it for you too.
Tools used
- Canva
- Meta Business Suite
- CapCut for video